Moosend vs Brevo: Full Feature and Pricing Comparison
Last updated August 21, 2026
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Still deciding between Moosend and Brevo?
Brevo fits teams that want a genuine free-forever tier (300 emails/day, no credit card) before committing to a paid plan, plus transactional email support included on every plan from day one. It also offers a dedicated deliverability specialist and higher-volume tiers at Professional ($499/mo) for larger senders. Moosend fits teams that want core features like A/B testing, deliverability tooling, marketing automation, and the email builder available on every paid tier rather than gated behind higher plans, plus flexible contact-based pricing starting at $9/mo via a slider up to 1,000,000 contacts. Moosend's Free Trial is time-limited to 30 days rather than free forever, so buyers who need a permanent no-cost option should lean toward Brevo, while buyers who want consistent feature access across tiers and don't mind starting with a trial should lean toward Moosend.
Compare current plan details on each vendor's site before committing, since pricing and feature availability can change. Use the breakdown above to match your budget, contact volume, and required features like automation, landing pages, or deliverability support.
Feature-by-feature comparison
| Feature | Brevo | Moosend | Notes |
|---|---|---|---|
| Drag-and-drop email builder | 4/5 | 5/5 | Brevo includes the drag & drop builder starting at the paid Starter plan ($9/mo). Moosend includes its Email Newsletter Builder across Free Trial, Pro, Moosend+, and Enterprise tiers. |
| Marketing automation workflows | 4/5 | 4/5 | Brevo offers unlimited automated workflows starting at the Standard plan ($18/mo). Moosend includes automation workflows on all plans, but the Free Trial is limited to 1 published workflow. |
| Landing page builder | 3/5 | 3/5 | Brevo includes 1 landing page starting at the Standard plan. Moosend includes landing pages on all plans, but the Free Trial is limited to 1 unpublished page. |
| A/B testing | 4/5 | 5/5 | Brevo includes A/B testing for subject lines or content from the Standard plan up. Moosend lists A/B Testing under Reporting & Analytics as included on all plans. |
| AI content assistant | 4/5 | 3/5 | Brevo includes an AI content generator for subject lines and copy from the Starter plan. Moosend mentions an 'AI Writer' available during the free trial and presumably on paid plans, per its own FAQ. |
| Transactional email API | 5/5 | 4/5 | Brevo includes transactional email via API, SMTP, and webhooks on all plans. Moosend includes it on Pro and Enterprise, but lists it as an add-on for the Moosend+ custom plan. |
| Deliverability tools (warm-up, monitoring) | 3/5 | 4/5 | Brevo includes a Deliverability Specialist (3 hours/year) only at the Professional plan, with dedicated IP at Enterprise. Moosend lists Deliverability & Strategy Optimization under Support & Services on all plans. |
| Public REST API | 5/5 | 5/5 | Both vendors provide API access across all plans: Brevo via RESTful APIs, SMTP, and webhooks; Moosend via API Access listed under Integrations & Connectivity for all tiers. |
Frequently asked questions
What does Moosend cost compared to Brevo?
Moosend's Pro plan starts at $9/month with contact tiers selectable via a slider from 500 up to 1,000,000 contacts, plus custom Moosend+ and Enterprise plans with contact-sales pricing. Brevo starts free (300 emails/day), then Starter at $9/month, Standard at $18/month, Professional at $499/month, and a custom Enterprise tier.
Does Moosend or Brevo have a free plan?
Brevo has a free-forever plan with no credit card required, limited to 300 emails per day. Moosend does not have a permanent free plan; it offers a 30-day free trial with unlimited sends for up to 1,000 contacts and 2 team members, also with no credit card required.
Can I switch from Brevo to Moosend or vice versa?
The provided data does not list a built-in migration tool for either platform. Both offer API access on all plans (Brevo via REST/SMTP/webhooks, Moosend via API Access on all tiers), which can support moving contact and campaign data, but no native import/export migration feature is specified by either vendor.
Who is Brevo best suited for?
Based on the listed features, Brevo suits teams that want a permanent free tier before paying, need transactional email included from the start, or plan to scale into the Professional tier for a dedicated deliverability specialist and higher send volumes.
Who is Moosend best suited for?
Moosend suits teams that want A/B testing, deliverability tooling, and marketing automation available consistently from the entry paid plan, and that prefer contact-based pricing scaled via a slider rather than fixed plan brackets.
Do both platforms support marketing automation and A/B testing?
Yes. Brevo includes marketing automation and A/B testing starting at its Standard plan ($18/month). Moosend includes both on all plans, though its Free Trial limits automation to 1 published workflow.