Flodesk vs MailerLite: Which Email Marketing Tool Fits Your Business?
Last updated August 21, 2026
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Still deciding between Flodesk and MailerLite?
Flodesk and MailerLite take different approaches to pricing and features. Flodesk charges a flat rate regardless of subscriber count at each tier (starting at $25/mo for Lite), and its free plan includes landing pages and forms with no stated subscriber cap, making it attractive for solo creators or small lists who want predictable costs. However, automation requires the Pro plan ($28/mo) and e-commerce tools (checkouts, abandoned cart automation) require the top Everything plan ($54/mo). MailerLite's free plan is capped at 250 subscribers and 2,500 monthly emails but includes automation (3 workflows) and e-commerce integrations (Stripe, Shopify, WooCommerce) from the start, plus API access and A/B testing on paid tiers. Choose Flodesk if you want flat pricing and don't need automation or e-commerce integrations right away. Choose MailerLite if you're an early-stage e-commerce or growth-focused business that needs automation and store integrations without paying for a top-tier plan.
Compare current plans directly against your subscriber count, automation needs, and e-commerce requirements before committing.
Feature-by-feature comparison
| Feature | Flodesk | MailerLite | Notes |
|---|---|---|---|
| Marketing automation workflows | 3/5 | 5/5 | Flodesk includes unlimited workflows only on the Pro plan ($28/mo), with Lite getting a limited-time single workflow bonus. MailerLite includes automation on every plan, from 3 automations on Free up to unlimited on Power. |
| Landing page builder | 5/5 | 4/5 | Flodesk's Free plan includes forms and landing pages with no stated limit. MailerLite's Free plan caps landing pages at 1, rising to 10 on Comfort and unlimited on Power. |
| E-commerce integrations | 3/5 | 5/5 | Flodesk's e-commerce features (checkouts, sales pages, subscriptions, abandoned cart automation) are only available on the Everything plan ($54/mo). MailerLite lists e-commerce integrations including Stripe, Shopify, and WooCommerce as included. |
| Free forever plan | 5/5 | 4/5 | Flodesk's Free plan ($0/mo) includes forms, landing pages, templates, segmentation, and email sending with no stated subscriber limit. MailerLite's Free plan is capped at 250 subscribers, 2,500 monthly emails, and 2 user seats. |
Frequently asked questions
How does Flodesk pricing compare to MailerLite pricing?
Flodesk uses flat monthly pricing per plan (Lite at $25/mo, Pro at $28/mo, Everything at $54/mo on monthly billing, with lower rates on annual billing), regardless of subscriber count up to each plan's max. MailerLite prices by subscriber count and features: Comfort starts at $12/mo for up to 500 subscribers, Power at $25/mo for up to 500 subscribers with unlimited emails, and Enterprise is custom-priced for 200K+ subscribers.
Do Flodesk and MailerLite both offer a free plan?
Yes. Flodesk's Free plan is $0/mo with forms, landing pages, templates, segmentation, and email sending, with no subscriber limit stated. MailerLite's Free plan is $0/mo but capped at 250 subscribers, 2,500 monthly emails, and 2 user seats.
Can I switch from MailerLite to Flodesk or vice versa?
The provided data doesn't specify a built-in migration tool for either platform. If switching, check each vendor's current documentation for subscriber list import options, since this comparison only covers pricing and feature details, not migration mechanics.
Which platform is better for e-commerce automation?
MailerLite lists e-commerce integrations (including Stripe, Shopify, and WooCommerce) as included, without requiring a top-tier plan. Flodesk reserves e-commerce features like integrated checkouts, sales pages, subscriptions, and abandoned cart automation for its Everything plan at $54/mo.
Who should use Flodesk versus MailerLite?
Flodesk suits users who want flat, predictable pricing and need landing pages from day one but can wait on automation. MailerLite suits users who need automation and e-commerce integrations immediately, even on a smaller budget, but can work within lower subscriber and email caps on the Free and Comfort plans.
Does either platform limit the number of automation workflows?
Flodesk's Lite plan includes a limited-time bonus of 1 workflow, with unlimited workflows only on Pro and above. MailerLite tiers automation by plan: 3 automations on Free, 50 on Comfort, and unlimited on Power.