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Mailchimp Alternatives & Comparisons

Everything you need to know about Mailchimp's pricing and features, plus every side-by-side comparison we've published against its top alternatives.

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Pricing

PlanPrice / moLimits
Free$0For businesses with under 250 contacts; core features only
Essentials$13Starts at $13/month after 14-day free trial; 3 seats, 3 audiences, up to 4 flow steps
Standard$20Starts at $20/month after 14-day free trial; 5 seats, 5 audiences, up to 200 automation flows
Premium$350Starts at $350/month (a promo of $297.50/mo for 12 months is also offered); unlimited contacts, users, and audiences

Features

  • Drag-and-drop email builderNot documented
  • Marketing automation workflowsYes (Essentials and above)
  • Landing page builderNot documented
  • SMS marketingYes (all paid plans)
  • Built-in CRM / contact scoringNot documented
  • A/B testingYes (Essentials and above)
  • AI content assistantYes (Standard and Premium)
  • Transactional email APINot documented
  • E-commerce integrationsNot documented
  • Deliverability tools (warm-up, monitoring)Not documented
  • Free forever planYes
  • Public REST APINot documented

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